Engaging with our future consumers
North Otago sheep and beef farmers, Ross and Jo Hay recently hosted the local Primary School on their farm, teaching them about food production whilst also shining a positive light on the food and fibre sector.
Industry collaborates with winter grazing checklist
Beef + Lamb New Zealand, alongside four other industry-good organisations, has put together a winter grazing checklist to help farmers literally tick all the boxes of good management practice.
AI trial run on B+LNZ’s Future Farm
Artificial breeding will play a role in accelerating the transition of a proportion of Beef + Lamb New Zealand’s commercial ewe flock to a low methane emitting flock.
New Zealand Meat Board to provide up to $1 million to Beef + Lamb New Zealand Genetics
The New Zealand Meat Board (NZMB) is to provide up to $1 million from its investment income to help fund B+LNZ Genetics’ activities.
New value proposition and National Standard for wool
A new NZ National Standard for Wool has been established under the New Zealand Farm Assurance Programme (NZFAP) with 15 new wool companies signing up to the programme.
Record crowd at AgInnovation
This year's AgInnovation was a sell-out, with 250 farmers and rural professionals gathering to be inspired by the keynote speakers and attend the popular pick 'n' mix sessions.
US consumers encouraged to splurge on NZ grass-fed beef and lamb
The Taste Pure Nature US ‘Earth Month’ campaign we mentioned a few weeks ago featured on top US women’s lifestyle outlet RealSimple.com where registered dietitian Samantha Cassetty explained why it’s worth splurging on quality grass-fed beef and lamb.
Helping shape the education reforms for future farmers
Beef + Lamb New Zealand (B+LNZ) is taking a leadership role in the Government’s Reform of Vocational Education (RoVE) through several initiatives to ensure the outcomes are practical for the sheep and beef sector.
A better conversation about red meat
The new consumer-facing website ‘Making meat better’ is starting to make an impact on conversations about the production and consumption of beef and lamb.
Explainer: The Government’s new winter grazing module
The Government’s new winter grazing module resource draws on Industry Farm Planning approaches which embed the latest science to help support farmers in managing livestock and environmental health. Find out what we’re recommending you do this winter.
Systems change to deal with drench resistance on Lanercost
An emerging drench resistance issue has been identified on Beef + Lamb New Zealand’s Future Farm Lanercost and a holistic plan is being put in place to protect future livestock productivity.