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… was to evaluate different ways of communication for their reach, impact and associated behaviour change. Parasite management is important for every livestock farmer and this topic was used to help evaluate five different communication … Zealand. Farmers need to have access to the most up to date information so informed decisions can be made for parasite management with the aim of preventing or reversing drench resistance on their farms. To do this, the information needs to … levels of knowledge. 75% of people surveyed and who had viewed the resources planned to review or change their parasite management practices in the next 12 months. Engaging with the resources appeared to increase farmer confidence. Benefit …